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| Tony, don't miss the biggest and most important management event of the year!
Blue Ocean Strategy Co-founder and Co-author Dr. W. Chan Kim is coming to Manila to meet with top level executives and CEOs. Meet one of the "world's foremost business thinkers" on March 12, 2009.
AM Session (8:30am - 12nn)
Blue Ocean Strategy Brand Forum
with Dr. W. Chan Kim
For Marketing and Brand Executives
Creating Uncontested Market Space for Your Brand: Global Updates
PM Session (12:30pm - 6pm)
Blue Ocean Strategy CEO Forum
with BOS Co-Founder and Co-Author, Dr. W. Chan Kim
The Art of BOS Execution: View from the World's Top CEOs
For top-level executives and company owners
The Blue Ocean Strategy Day with Dr. W. Chan Kim
is brought to you by  is the exclusive and sole license holder of all Blue Ocean Strategy workshop, materials in the Philippines and Asia. |  Discover how to integrate and execute the 9 Key Points and Benefits of Blue Ocean Strategy (BOS) into your corporate or brand plan
| | 1. BOS is the result of a decade-long study of 150 strategic moves spanning more than 30 industries over 100 years (1880-2000).
2. BOS is the simultaneous pursuit of differentiation and low cost. 3. The aim of BOS is not to out-perform the competition in the existing industry, but to create new market space or a blue ocean, thereby making the competition irrelevant. 4. BOS offers a set of methodologies and tools to create new market space. 5. While innovation has been seen as a random/experimental process where entrepreneurs and spin-offs are the primary drivers - as argued by Schumpeter and his followers - BOS offers systematic and reproducible methodologies and processes in pursuit of innovation by both new and existing firms. 6. BOS frameworks and tools include: strategy canvas, value curve, four actions framework, six paths, buyer experience cycle, buyer utility map, and blue ocean idea index. 7. These frameworks and tools are designed to be visual in order to not only effectively build the collective wisdom of the company but also to effectively execute through easy communication. 8. BOS covers both strategy formulation and strategy execution. 9. The three key conceptual building blocks of BOS are: value innovation, tipping point leadership, and fair process. |  Dr. W. Chan Kim Co-founder and Co-author of the Blue Ocean Strategy | Dr. W. Chan Kim is Co-Director of the INSEAD Blue Ocean Strategy Institute and The Boston Consulting Group Bruce D. Henderson Chair Professor of Strategy and International Management at INSEAD, France (the world's second largest business school). Prior to joining INSEAD, he was a professor at the University of Michigan Business School, USA. He has served as a board member as well as an advisor for a number of multinational corporations in Europe, the U.S. and Pacific Asia. He is an advisory member for the European Union and is the Country Advisor to Malaysia. He was born in Korea.
Kim is a Fellow of the World Economic Forum. His Harvard Business Review articles, co-authored with Renée Mauborgne, are worldwide bestsellers and have sold over half a million reprints. Their Value Innovation and Fair Process articles were selected as among the best classic articles ever published in Harvard Business Review. They have co-authored articles in The Wall Street Journal, The Wall Street Journal Europe, The New York Times, The Financial Times and The Asian Wall Street Journal amongst others.
Kim has published numerous articles on strategy and managing the multinational which can be found in: Academy of Management Journal, Management Science, Organization Science, Strategic Management Journal, Administrative Science Quarterly, Journal of International Business Studies, Harvard Business Review, Sloan Management Review, and others. The Journal of International Management recognizes Kim as one of the world's most influential academic journal authors in global strategy. He is the co-author of Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant (Harvard Business School Press, 2005). Blue Ocean Strategy has become an "International Bestseller," after reaching the "Wall Street Journal Bestseller," "Business Week Bestseller," and "National (American) Bestseller" status. It sold over two million copies and is being published in 41 languages, breaking HBSP's historical record of most foreign language translations ever achieved. Blue Ocean Strategy won the Best Business Book of 2005 Prize at the Frankfurt Book Fair. It was also selected as the number one Strategy Book of 2005 by Strategy + Business, Booz Allen & Hamilton's leading business magazine, and as a Top Ten Business Book of 2005 by Amazon.com.
Kim received the Nobels Colloquia Prize for Leadership on Business and Economic Thinking 2008, and is a winner of the Eldridge Haynes Prize, awarded by the Academy of International Business and the Eldridge Haynes Memorial Trust of Business International, for the best original paper in the field of international business. Thinkers 50, the global ranking of management gurus, places Kim among the top ten most influential thinkers in 2007. L'Expansion also named Kim along with his colleague Renee Mauborgne as "the number one gurus of the future". The Sunday Times (London) called them "two of Europe's brightest business thinkers. Kim and Mauborgne provide a sizeable challenge to the way managers think about and practice strategy." The Observer called Kim and Mauborgne, "the next big gurus to hit the business world."
Kim co-founded the Blue Ocean Strategy Network (BOSN), a global community of practice on the Blue Ocean Strategy family of concepts that they created. BOSN embraces academics, consultants, executives, and government officers. | | Who Should Attend? | | * Marketing leaders and brand executives should attend Creating Uncontested Market Space for Your Brand: Global Updates (AM Session). * CEOs, Presidents, Vice Presidents, Managing Directors, and company owners will benefit from both sessions, specially The Art of BOS Execution: View from the World's Top CEOs. | Executive Reviews About Blue Ocean Strategy (BOS)
| "After reading BLUE OCEAN STRATEGY, you will never again see your competition in quite the same light. Kim and Mauborgne present a compelling case for pursuing strategy with a creative, not combative, approach. Their emphases on value innovation and stakeholder engagement alone make this book a must-read for both executives and students of business."
~ Carlos Ghosn, President and CEO, Renault & Nissan Motor Co., Ltd.
"This is an extremely valuable book to read. It examines the experience of companies in areas as diverse as watches, wine, cement, computers, automobiles, and even the circus to shed new light on the development of future strategies."
~ Nicolas G. Hayek, Chairman of the Board of Directors, Swatch Group
"I recommend BLUE OCEAN STRATEGY to any executive in the private or public sector. It shows how to break from the status quo, create a winning future strategy, and execute this fast at low cost. As much a practical guide as an eye-opener."
~ William J. Bratton, Chief of the Los Angeles Police Department, former Police Commissioner of the City of New York
"Kim and Mauborgne's strategies are not only original but practical. Our company has used them and obtained powerful results. The authors chart a bold new path to winning the future."
~ Patrick Snowball, Chief Executive, Norwich Union Insurance | | Training Investment | AM SESSION Blue Ocean Brand Forum 8:30AM - 12PM | | International Delegates | Local Delegates | | Best Buy Rate (Limited to first 50 reservations) | US$ 125 | PHP 4,977+VAT | | Early Bird Rate (until February 12) | US $ 200 | PHP 6,977+VAT | | Regular Rate (until March 10) | US $ 275 | PHP 7,977+VAT | | Walk-in Rate | US $ 350 | PHP 8,977+VAT | Includes conference pass, coffee/snack break, and hand outs/materials.
TABLE SPONSOR | | International Delegates | Local Delegates | | Best Buy Rate (Limited to first 50 reservations) | US$ 1,125 | PHP 44,793+VAT/table | | Early Bird Rate (until February 12) | US $ 1,800 | PHP 62,793+VAT/table | | Regular Rate (until March 10) | US $ 2,475 | PHP 71,793+VAT/table | * Reserve for a table for 10 and pay only for 9 participants. Get one FREE. * Tables for group tickets are located in the front and middle sections of the ballroom. * 10 participants may not necessarily come from one company. PM SESSION Blue Ocean Strategy CEO Forum 2PM - 6PM | | International Delegates | Local Delegates | | Best Buy Rate (Limited to first 50 reservations) | US$ 350 | PHP 14,777+VAT | | Early Bird Rate (until February 12) | US $ 450 | PHP 16,777+VAT | | Regular Rate (until March 10) | US $ 550 | PHP 18,777+VAT | | Walk-in Rate | US $ 650 | PHP 19,777+VAT | Includes conference pass, coffee/snack break, and hand outs/materials, and cocktails TABLE SPONSOR Group Registration Rates | | International Delegates | Local Delegates | | Best Buy Rate (Limited to first 50 reservations) | US$ 3,150 | PHP 132,993+VAT/table | | Early Bird Rate (until February 12) | US $ 4,050 | PHP 150,993+VAT/table | | Regular Rate (until March 10) | US $ 4,950 | PHP 168,993+VAT/table | * Reserve for a table for 10 and pay only for 9 participants. Get one FREE. * Tables for group tickets are located in the front and middle sections of the ballroom. * 10 participants may not necessarily come from one company. | | Save 15% | Attend BOTH AM and PM sessions and get a 15% DISCOUNT on the total conference fee! | | | International Delegates | Local Delegates | | Best Buy Rate (Limited to first 50 reservations) | US $ 404 | PHP 16,791+VAT | | Early Bird Rate (until February 12) | US $ 553 | PHP 20,191+VAT | | Regular Rate (until March 10) | US $ 701 | PHP 22,741+VAT | | Walk-in Rate | US $ 850 | PHP 24,441+VAT | TABLE SPONSOR Group Registration Rates | | International Delegates | Local Delegates | | Best Buy Rate (Limited to first 50 reservations) | US $ 3,634 | PHP 151,118+VAT/table | | Early Bird Rate (until February 12) | US $ 4,973 | PHP 181,718+VAT/table | | Regular Rate (until March 10) | US $ 6,311 | PHP 204,668+VAT/table | * Reserve for a table for 10 and pay only for 9 participants. Get one FREE. * Tables for group tickets are located in the front and middle sections of the ballroom. * 10 participants may not necessarily come from one company.
| | LOOK! 4 Easy Ways to Reserve! | 1. Fill out the form below and Email us at slvguru@pldtdsl.net
2. Fax this form to 813-2745 or 886-4841
3. Call 8132732/03; 8302191 ask for Ella or Juliet
4. Send form together with your company check to Salt and Light Ventures, Inc., 4/F Majalco Bldg., 104 Benavidez St., Makati City. You may also deposit payment to Salt & Light Ventures, Inc. BPI Current Account # 3211-0837-85, Corinthian Plaza, Paseo de Roxas, Makati branch. Please remember to write the name(s) of the delegate(s) on the deposit slip. | | | | | | | Reservation Form Yes! Pleaser register __ seat/s for me! [ ] AM Session [ ] PM Session [ ] Both AM & PM Session | Source: BOS_March 12, 2009_EDSA Shangri-la_announcement 0109_salvi lists TERMS: 1. Cancellations seven (7) days before the seminar will not be honored. 30% of the total amount will be charged to your account if you fail to inform us of your cancellations before the two week deadline. Cancellations should be in writing and emailed or faxed to us.Seminar participation may be transferred to another person in the same company. 2. This reservation form, when completed, may also serve as your billing invoice. 3. All seminar fees must be prepaid. COMPANY DETAILS NAME OF COMPANY/ORGANIZATION Perfect Home Centrum G. Flores Avenue Butuan City RESERVING OFFICER'S NAME DESIGNATION RESERVING OFFICER'S CONTACT# EMAIL ADDRESS PRODUCT/SERVICES OFFERED TYPE OR SERVICES OFFERED PARTICIPANT 1 [ ] MR [ ] MS [ ] MRS [ ] DR [ ] PROF NAME Tony Hilado PARTICIPANT 2 [ ] MR [ ] MS [ ] MRS [ ] DR [ ] PROF NAME PARTICIPANT 3 [ ] MR [ ] MS [ ] MRS [ ] DR [ ] PROF NAME * For more than 3 pax, kindly add more. Thank you. * Mobile# is optional but important in case we need to confirm or inform delegates of urgent, last minute changes in case of emergencies (ie. weather, speaker changes, etc). KINDLY SELECT ONE OF THE FOLLOWING PAYMENT METHODS: [ ] By Cheque. I will send check payment to your office on _________________________. [ ] By Pick-up. Please pick-up our check on ____________________________ (time/date). Made payable to Salt and Light Ventures, Inc. [ ] By Bank Deposit. Kindly remit the money to the ff. bank details:
Company Name: Salt and Light Ventures, Inc.
TIN #: 212-844-982-000-VAT
Account #: BPI CA#3211-0837-85, Paseo de Roxas, Makati Branch For zero rated or VAT exempt companies, please include your Certificate of Exemption. Provide Form 2307 or Certificate of Tax Withheld if payment done with tax withheld. Please withhold only 2% as we are classified as suppliers or contractors of services.
Source: BOS_March 12, 2009_EDSA Shangri-la_announcement 0109_salvi lists
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Bo Sanchez presents the CEBU INTERNET MARKETING WORKSHOP (Hands-on training on how to Make Money Online)
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